Monday, November 29, 2010

Ecommerce and Zen Cart

Zen Cart is a absolutely free and open source shopping cart application. Zen Cart's source code can be freely changed and even redistributed by users. Due to a small, but dedicated community Zen Cart get regular upgrades and maintenance.

Dont be bother with the installation process - if you've ever set up WordPress successfully this should be a cake walk.

Zen Cart is created to make it simple to set up product listings, pricing and payment options as well as act as a content management system (CMS) for all additional aspects of your e-commerce site. This will definitely help to maintain a website and make it more user-friendly and easier to understand for those who are not necessarily web designers or programmers. A really active help forum will help you to solve any problem you may have.

At this time all users can modify their site with a help of many high quality Zen Cart templates offered by various websites on the net. Use of Zen Cart templates will let the site owner quickly modify the design of their website to better meet their personal requirements. One of the advantage of high quality Zen Cart templates is that site owners can eliminate the necessity to hire a web designer to modify the basic layout to suit the particular type of product presentation. Other advantage is that Zen Cart themes are easy to install.

Monday, November 22, 2010

Zen Cart Websites Design

There are many places on the web where a site owner can find Zen Cart templates that use their specific organization color scheme and branding. By using Zen Cart themes it allows the site to use the colors and branding associated with a certain brand or possibly an established brick and mortar retailer. It is very important to have a standard branding and color scheme shared by all facets of a business.

A site owner may decide to go and hire a web designer to give his shop a highly customized look, this has some drawbacks however. The fist point - it is the time required to find the right designer with the needed skill set. Designing for Zen Cart is rather different from designing web sites using the more popular HTML and CSS languages.

Another aspect to consider is the time it takes to meet with the designer, have them produce a design mock up or two, and then make revisions before final design approval. If time is of the essence then using a pre-configured high quality Zen Cart Themes is certainly the route to take.

The upside to hiring a designer to give your site a custom look is that you will have an original design that can help your website and business stand out among the countless cookie cutter websites in your market niche. Your web site is often the first opinion a customer has of your business, and there is no other chance to make a first impression.

A professionally designed website that is pleasing to the eye and easy to navigate instills confidence in your products and helps keep customers on your web page, increasing the odds of them making a purchase.